- Performance Marketing
Marketing Spend That Pays For Itself.
Every rupee tracked, every channel accountable. We run performance campaigns across search, social and programmatic — built around a single measure of success: your return on ad spend.
4.8x
Average ROAS delivered
180+
Active campaigns managed
₹40Cr+
Ad spend managed yearly
32%
Avg. drop in cost-per-lead
What Is Performance Marketing
Marketing You Can Measure, Down To The Rupee.
Performance marketing is advertising you only pay for when it works — clicks, leads, installs, or sales. Unlike brand campaigns built for reach, every performance campaign we run is built around a number: cost per lead, cost per acquisition, or return on ad spend.
Our performance team sits across Google, Meta, LinkedIn and programmatic desks, running always-on optimisation — testing creative, adjusting bids and reallocating budget toward whatever is actually converting, every single week.
What's Included
A Full Performance Stack.
Everything needed to plan, launch, optimise and report on paid media — under one accountable team.
Paid Search (Google Ads)
Search, shopping and performance-max campaigns tuned to intent-driven keywords that convert.
Paid Social
Meta, Instagram, LinkedIn and Pinterest campaigns built around your funnel, not just impressions.
Programmatic & Display
Cross-network display and video buying with precise audience and contextual targeting.
Remarketing & Retargeting
Sequenced campaigns that bring back visitors who didn't convert the first time.
Conversion Rate Optimisation
Landing page and funnel testing that squeezes more results from the same traffic.
Analytics & Reporting
Live dashboards and weekly reporting tied to CPL, CAC and ROAS — never vanity metrics.
Why BrandArc
Built For Accountability.
No vanity metrics, no black-box reporting — just numbers tied to your business outcomes.
01
Numbers Over Opinions
Every decision is backed by campaign data, tested weekly — not a fixed media plan run on autopilot.
02
Full Transparency
Real access to your own ad accounts and dashboards, always — no black-box reporting.
03
Senior-Led Accounts
Your campaigns are run by performance marketers, not junior execs learning on your budget.
04
Creative + Media Together
In-house creative team means ad creative gets tested and refreshed as fast as the data demands.
05
Cross-Channel View
One team managing search, social and programmatic — so budget shifts to whatever is winning.
06
Built-In CRO
We don’t just send traffic — we test the landing pages that traffic lands on.
How We Run Campaigns
Our Performance Process.
A tight, weekly optimisation loop — not a “set and forget” campaign.
01
Audit
Full teardown of existing accounts, spend and conversion tracking.
02
Strategy
Channel mix, budget allocation and KPI targets set before a rupee is spent.
03
Launch
Campaigns built, tracked and QA’d across every platform involved.
04
Optimise
Weekly bid, creative and audience adjustments based on real performance data.
05
Report
Transparent dashboards and a monthly strategy call to review what’s next.
Frequently Asked Questions
Most active performance accounts we manage start from ₹1–2 lakh/month in ad spend, though this varies by industry and goal. We’ll recommend a realistic starting budget after the audit.
Search and shopping campaigns typically show early signal within 2–3 weeks. Social and programmatic need a slightly longer learning period — usually 4–6 weeks — before we optimise aggressively.
Either works. Most clients give us access to run campaigns directly inside their own ad accounts, so you always retain full ownership and visibility.
A full review of your current campaigns, tracking setup, spend efficiency and where budget is likely being wasted — delivered as a short report, no obligation to sign up.
Let's build
Let's Turn Your Ad Spend Into Growth.
Get a free audit of your current campaigns — we’ll show you exactly where budget is being wasted and where it should go instead.